Helping communities give the gift of choice.
We are a nonprofit organization that manages the distribution of gift cards to those in need, acting as a catalytic partner for retailers, donors and organizations doing good.
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distributed to families
Amplifying impact.
Making it simple to give the gift of choice.
- A Simple System
We partner with innovative companies to help scale philanthropic donations from their customers and members. - A Local Impact
We distribute gift cards to deserving people, families, and nonprofit organizations within the same communities where funds are raised. - A Gift of Choice
Recipients have a traditional shopping experience, with the freedom to choose food and other essentials based on their unique needs.